4th screen, a genius ad.

Sep 6th, 2008

Just came across this impressive ad (about a year old) at the end of a TED talk. I’m not a marketer, but the emotive brand association is clear genius.

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Tagged: marketing

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I am a clinician based in Melbourne, Australia, training in Anaesthesia.

Exploring decision making at Choosle.com

Into next generation web applications and noticing the potential within the growing volumes of data, and increased personal connectivity to improve the way me make decisions.

Learning the web is less about computers than it is about connecting people and bridging the information gap found in a web-deficient world.
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4th screen, a genius ad.

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