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	<title>Pieter Peach &#187; marketing</title>
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		<title>4th screen, a genius ad.</title>
		<link>http://www.ppeach.com/blog/2008/09/4th-screen-a-genius-ad/</link>
		<comments>http://www.ppeach.com/blog/2008/09/4th-screen-a-genius-ad/#comments</comments>
		<pubDate>Sat, 06 Sep 2008 09:51:28 +0000</pubDate>
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				<category><![CDATA[General]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.ppeach.com/blog/?p=96</guid>
		<description><![CDATA[Just came across this impressive ad (about a year old) at the end of a TED talk. I&#8217;m not a marketer, but the emotive brand association is clear genius.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.youtube.com/watch?v=XpeNk3E36YU"><img class="alignright size-medium wp-image-97" title="picture-8" src="http://www.ppeach.com/blog/wp-content/uploads/2008/09/picture-8-300x169.png" alt="" width="300" height="169" /></a></p>
<p>Just came across this impressive ad (about a year old) at the end of a TED talk. I&#8217;m not a marketer, but the emotive brand association is clear genius.</p>
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